50 | Greater London Awards 2020 51 | Greater London Awards 2020 Best Financial Product Mis-Sell Claims Management Company Strax Capital Legal is a small, niche claims management company who work with clients that have experienced financial losses due to being misadvised by regulated professionals. Named “Best Financial Product Mis-Sell Claims Management Company” in the 2020 UK SME Greater London Enterprise Awards, Strax Capital Legal seek to win compensation for their clients by building a comprehensive and detailed claim. Working on a “no win, no fee” basis, Strax Capital deal with claims relating to mortgage mis-advice, pensions & SIPPs, investments such as overseas properties, and unregulated investments like land banking or fine wines. Every client is assisted individually and with a bespoke approach. Clients also receive their own personal claims manager that remains with them throughout Strax Capital’s services. Dedicated to a policy of transparency, openness, honesty, and respect, the firm recognise the vulnerability of clients who are in difficult financial situations. In any way possible, Strax Capital strive to go the extra mile to help their clients. In fact, their services are so effective that much of their clientele have come to them through personal recommendation from other clients. Many of these cases that the firm work on are due to historical financial mis-advice given from the early 2000’s onwards. They work across the UK as well as for UK expats who have been mis-advised by a regulated professional from the UK. Often, these clients are elderly or vulnerable people with no knowledge of the Financial Services system, the Financial Conduct Authority or compensation schemes that are available. Strax Capital protect the vulnerable from great injustices, whereby they fall prey to sophisticated scams. These scams are becoming increasingly more effective and their victims need an expert who can support them. Fraudsters that prey on the vulnerable and the elderly are rising in number. It is down to compassionate and loyal professionals like Strax Capital to expose this abuse and defend victims of fraud. Unfortunately, these deceivers are not always a stranger. Members of the population who are over 50 control 70% of the nation’s wealth. As many of them have disabilities which may make them dependent on someone else, their assets and possessions can usually be Sep20721 accessed by those that care for them. They can be a social care professional or even a family member. Firms like Strax Capital are perfectly equipped to stand against immoral exploiters such as these. Their internal culture is based on hard work, teamwork, and constant learning and development. Although the team is small, they consistently combine efforts to help clients with what could be a life-changing event. The firm value communication tremendously and believe this is the key to their success. As the team help people from all backgrounds and ethnicities, they acknowledge that it is paramount to appreciate their unique social and cultural needs. By gaining a deep understanding of the client’s needs, Strax Capital can strategise innovatively and thoughtfully. Past clients comment on the swift and smooth process through which Strax Capital helps them. Were it not for the team’s broad experience and supportive service, many of these clients could have lost what is dear to them, and not only in a purely financial context. Poor financial advice and fraud can lead to families having their entire way of life turned on its head. The Strax Capital team have had career experience in large corporate financial institutions, and they bring this inside knowledge to the general public who otherwise would not have access to it. Some clients have approached the Strax team after being told by financial institutions that they had no claim. However, these institutions often will not possess the knowledge or the genuine care for their clients that Strax Capital do. Winning over £9 million in compensation for their clients, the feedback they have received has been astounding. With all 5-star reviews on Trustpilot and Google, the firm’s clients continue to mention their professionalism and quality of service. Contact: Marie Barclay Company: Strax Capital Legal Web Address: www.straxcapital.com Sep20295 Best Accountants & Legal Cashiers 2020 - Croydon With 25 years of experience in its field, Asegun Limited is able to offer a professional accounting service to all owner-managed businesses. To start, Pauline provides a brief overview of the firm and offers more insight into its client base. “Asegun Limited is a niche company that specialises in helping law firms transition to the cloud and maintain a seamless legal accounting process. Additionally, we partner with educational institutions to train young adults starting an accounting profession, in our bid to contribute to shaping the next generation for greatness.” Founded in 2003, Asegun Limited has regularly been challenged by some of its closest rivals, but as Pauline goes on to explain, the key to overcoming competition has been the team’s experience and innovative client approach. “As a team of professionals, we combine our valuable experience with in-depth knowledge of our clients’ businesses. To demonstrate our commitment to innovation, we pride ourselves on using digital technologies to enable our clients thrive during these turbulent times. Through implementing a cost-efficient cloud accounting system, we help reduce and eliminate many of the problems business owners experience. Accounting can be time consuming and complex, therefore our approach is geared towards making processes more straightforward and less-time consuming.” Regarding recruitment, personal qualities are just as important as any technical background a candidate may have as Pauline goes on to explain. “The internal culture here focuses on professionalism, commitment, and a desire to grow and see our clients succeed. Naturally then, to help us achieve our objectives we typically look out for strong technical knowledge and a can-do attitude when recruiting new talents.” The outbreak of COVID-19 has presented several challenges to businesses in the financial sector. Moreover, as Pauline informs us, many have struggled due to their lack of technological services. “The pandemic has made a lot of accounting firms evaluate how effective their systems are with respect to the use of technology. A lot of companies are unable to meet their deliverables because they do not have cloud services or use a digital system for their operations.” Finally, Pauline discusses the benefits of the firm’s location before outlining some of its plans for 2021 and beyond. “Our base at the heart of Croydon has unrivalled transportation links with Central London, the city, Kings Cross International, Gatwick International Airport as well as the capital’s only tram network. Regular train services connect us to the city via London Bridge or Victoria, with journey times of around 15 to 30 mins. Looking ahead our aim is to continue being a vital member of our local community and a key contributor in the wider accounting industry.” Company: Asegun Limited Web Address: www.asegunltd.com Contact Email:
[email protected] Linkedin: https://www.linkedin.com/in/sowemimo- pauline-9b86b52b Situated in the heart of Croydon, Asegun Limited is a team of professional accountants and legal cashiers. Following the firm’s well-deserved success in the Greater London Enterprise Awards 2020, we got in touch with Senior Partner Pauline Sowemimo to find out more. “Asegun Limited is a niche company that specialises in helping law firms transition to the cloud and maintain a seamless legal accounting process.”