Greater London Enterprise Awards 2021

12 | Greater London Enterprise Awards 2021 Jul21352 Best Domestic Appliance eCommerce D2C Company 2021 A garden and homeware retail company with a difference, Ansio LTD seeks to make itself the environmentally conscious, premium retailer for its market segment in London and beyond. Proud to be based in England’s capital, Ansio is using its well-defined and secure place in the city as starting blocks from which it can reach Europe and further afield, forever building up the loyal customer base it has earned over the years. A company serving a variety of household and garden products directly to its end users, Ansio Ltd, has made a name for itself in serving the consumer with prompt and outstanding e-commerce. Over the past 7 years, it has been driven by a core goal of ‘touching a million lives’, reaching ever further to expand its client base by giving them a new option when it comes to shopping for their perfect home and garden products. Not just including its customers, this mission also focuses on its staff, partners, and peers, as it hopes to improve the homeware retail sector on the macro scale by leading from the front in its industry. Whilst its mission is grand and ambitious, it is also incredibly focused on the details. This is another part of its focus on the people behind the business, as it prizes its staff’s exemplary customer service and supports them in reaching new levels of skill and professional acumen across every facet of their role, encouraging them to reach for further success. Its emphasis on the people as well as the products – and on the superlative in general – has driven it to always strive for the best of the best across all aspects of its operation, from product range and price to the manner in which a product is delivered. Additionally, the founders behind its incredibly motivated and determined business model are each experts in retail and commerce in their own right, boasting significant experience across the board that amounts to over 20 years of working within the sector. In this manner, it has been able to build up a myriad of different products that make up a vast selection for its customers to peruse and enjoy, all of which are supplied from ethical and rigorously compliant sources and at good prices. Its lines include home appliances, craft tools, Christmas lights, trees, and accessories, stationery, garden tools, home and bathroom ranges, kitchen and dining accessories. Additionally, with so many exemplary types of homewares represented under one roof, even if a client is looking for something incredibly specific, Ansio can take them on a tour-de-force of its products to find them what they need. For instance, when it comes to its garden equipment, a customer can expect to find everything from sprayers to weed control fabric, as well as garden nails, patio covers, hosepipes and connectors, tent pegs, gardening gloves, and garden waste bags to ensure that a customer’s garden renovation experience is tidy and free of hassle. Its products are also represented under the Arvo, Metalio, Aeropura, Craftsio, Fabrio, Britron, and Britgear brands, each of which it is happy to explain more about to a customer wishing to learn additional detail. Furthermore, by operating in this manner, it has been able to achieve consistent and reliable growth. This, in essence, has happened naturally over time as it serves more customers, allowing more people to see for themselves the exemplary nature of the products and the business, and thus make it their one-stop-shop for their garden and home needs. Ansio’s path to further growth has been developed one customer at a time, and therefore it has been able to keep its operations perfectly to scale with demand, always able to rise to any challenge thrown its way. Additionally, it keeps its finger on the pulse of its industry and an eye on global trends to get an idea of what the said challenges might be. By always striving to be three steps ahead of the game, gaining more and more expertise in anticipating the fluctuations of the market, it has been able to consistently step up to the plate in its industry in order to provide for its clients according to their needs. During the past 18 months specifically, this has been especially useful when dealing with the Covid-19 pandemic. This also significantly helped it to pull through during the issues Brexit caused for supply lines coming from outside the country, as each time, it employed the best procedures in order to put the customers and staff first. Due to both of these situations and the different ways each impacted worldwide business on the whole, as well as Ansio and its peers, customers have had to rethink how they shop. In response, Ansio has been striving to rethink the way in which it provides, knowing that with travel restrictions in place and with so many companies facing supply difficulties as some aspects of the chain either shut down or encounter significant problems, it could not operate under ‘business as usual’. Indeed, the new ‘business as usual’ is nothing like how it used to be, with the world’s social, economic, and political paradigms all experiencing drastic shifts. Each of these will shape how the world’s future will look as we head into the next few years, but in the more immediate sense, it meant for buyers that the usual high street experience was no longer a given, causing them to turn to e-commerce sites such as Ansio. Fundamentally, with lockdowns causing closures across the industry, and many businesses having