Greater London Enterprise Awards 2021

27 | Greater London Enterprise Awards 2021 Pure Skin Beauty Salon is a contemporary laser hair removal salon, based in the heart of Vauxhall. The company uses Soprano ICE Platinum, which is the most modern system in the generation of award-winning Soprano laser hair removal. This product is the most complete and effective laser hair removal system available on the market and achieves the safest and most inclusive hair removal treatment available today. Nicholas Hans-Barker, Director at Pure Skin Beauty Salon states, “We have made an intentional effort to create a welcoming atmosphere to ensure clients feel relaxed and pampered while receiving treatments. Our clients’ time is precious, and we appreciate them choosing to spend it with us.” Pure Skin is committed to continually improving and refining its services while researching the latest advances and innovations in the laser treatment fields. This enables the company to offer women and men the most up to date and comprehensive range of treatments and services available today and to provide the highest standard of treatment. Nicholas explains, “Our laser hair removal specialists have had many years of experience and will achieve a pain-free hair removal for any skin type. Additionally, we specialise in fewer treatments rather than adding as many as possible, allowing us to focus directly on the clients and utilise our skills to the highest safety and standard. We use specialised machines that are used for each specific treatment and hire staff to be at the uppermost proficiency in our chosen treatments.” Customer relations are one of the biggest points in a successful company and Pure Skin prides itself on building relationships and keeping open communication with all clients. With the Covid-19 pandemic, Pure Skin has been able to continue communication with its clients and build a trusting relationship that has persevered throughout the ongoing economic and social challenges that many businesses have faced during this time. Nicholas states, “We have attempted to keep in touch with our clients throughout this difficult period and that has allowed us to reopen with a high level of trust. Our focus on offering only a few treatments at the highest level has given Unisex Laser Hair Treatment Clinic of the Year 2021 our clients confidence that if they are looking for laser hair removal, they know we offer the best service available.” Covid-19 has not only affected businesses and the economy but the overall quality of life and mentality of the population. Since the pandemic, there has been an surge in beauty salons’ activities dedicated to helping the community take care physically and mentally, but with so many establishments being founded and reopened, how does Pure Skin compete with its competition? Nicholas states, “With so many clinics opening, all with the same or similar machines, our focus has been primarily on service. We try to match the client with the therapist that fits closely their goals. Being able to have a strong relationship with the client is fundamental to our future as no one buys treatment from someone they don’t like.” Speaking about the salon’s London base, Nicholas explains, “It’s our home. It’s where we grew up and we know the people. However, we are currently setting up a second clinic in Fulham and we hope to grow many more. Also added to our services will be an EMsculpt machine, which will allow us to offer fat reduction and non-surgical bum lifts.” Nicholas also explains the process of hiring someone to become part of the Pure Skin team: “When we hire a new therapist, their attitude and outlook are the most important aspect to us. The right person can be trained for as long as needed and at the highest quality we offer, but the attitude is what cannot be trained. That is why it is the most important quality for a team member to have.” Overall, the presence of Pure Skin has been nothing short of perfection and its reputation has finally proceeded itself. Nicholas states, “We are very proud to be a winner for the second year in a row and we hope to maintain the same standards and consistently improve our service.” Company: Pure Skin Beauty Contact: Nicholas Hans-Barker Address: Unit 19, Bridge House, St George Wharf, Vauxhall, London, SW8 2LE Web Address: https://pureskinbeauty.uk/ Email: [email protected] Jul21446