SME News IT Awards 2025/ 4 Website Traffic Generation Specialists of the Year 2025 & Client Service Excellence Award 2025 The Genius Group (TGG) is a one-stop-shop for full-service creative and digital marketing with a monumental dedication to lead generation, e-commerce marketing, crypto marketing, and Shopify development. Here we explore the company’s growth over the past decade as it is awarded with two accolades in our IT Awards 2025. It’s 2015 and Chris Niebel and Mark Shephard - both majorly successful in their fields - decide to create a business. It has to be close-knit. It must have a sense of humility, but, mixed in with monumental hard work, and no compromise on the goal. Fast forward to 2025 and you will see a bigger team, all with the same core values and shared vision. Serving a wide range of clients and customers, TGG has swiftly yet steadily established itself as a reliable partner for digital growth. Its lead generation, e-commerce marketing, crypto marketing, and Shopify development skills have truly pushed the company to the forefront of the all-important sector, and has resulted in high-profile partnerships – including brands of great global status such as TikTok, Google, and Meta. As a performance marketing specialist, the enterprise continues to positively impact, grow, and enrich its customers’ online presence – with monumental achievements going hand-in-hand with its dedication. For example, TGG generated over 6 million leads and 3.3 million cases for clients in the legal sector. This demonstrates that its team’s hard work is not only admirable but entirely successful. Its ability to enhance measurable business outcomes with its digital innovation and commitment to a brighter future for its partnerships has also solidified its position as a one-stop-shop for lead generation, e-commerce, and, of course, digital growth in every way. This full-service creative and digital marketing agency is truly making waves in terms of growth, both having steadily expanded over the past decade and in its future plans – both near and distant. TGG has recently committed itself to a new office space of 14,000 sq. ft nestled in Altrincham town centre, moving its headquarters to the well-known Foundation. The past three years has seen TGG drive over £2.3bn worth of sales for its clients, countless campaigns for charities, including one founded by Game of Thrones star Emilia Clarke, and £107 million in growth of its customer base. These huge landmarks are representative of the hard work the entire team put in on a daily basis, so that not only TGG can thrive but also so that its customers can reap the benefits. Aiding SMEs and Fortune500 companies to gain and connect with more online clients, TGG utilises its creative, strategic, and proven techniques to help others to flourish. Designing and managing strategic content, in
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