31 | Managing Director of the Year Awards 2022 TrustedReviews.com such a popular site. The value of sustainability, for example, is one which people have come to value more than ever and the TrustedReviews team are planning to lead the charge on celebrating brands who are going above and beyond in this space. Few can argue with the success of Chris and the TrustedReviews team. Their work is exceptional and pushes the industry as a whole forward. We celebrate his success and look forward to what he does next. Company: TrustedReviews Limited Name: Chris Dicker Email: Chris.dicker@Trustedreviews com Web Address: Https://www.trustedreviews.com With three digital brands and two business units under their belt, the team at TrustedReviews Limited is always busy. Under the guiding hand of Chris Dicker, the team has gone from strength to strength, reviewing a host of exciting products. In SME News’ Managing Director of the Year Awards 2022, Chris and his team achieved incredible success. We dig a little deeper to uncover more about how he did it. Knowing that what you’re buying has positive reviews can be a major comfort, but it does mean that you need to trust the reviewer’s judgement. The team behind TrustedReviews Limited have made it their mission to thoroughly test every product that they review. Using their own dedicated testing facilities the firm has quickly become a name that is synonymous with high standards. Much of this is a credit to the work of Chris Dicker, who has worked his way through the ranks to his current position. Much of his career has been at TimeInc UK/ TI- Media, building commercial and social teams with award winning success. Here he learned the value of a “fail fast” mentality not Emerging Online Media MD of the Year 2022: Chris Dicker being scared to try new things, and the importance of being able to bounce back and try new ideas. At TrustedReviews Limited, this approach continues to be important to the team’s success. The online space has allowed Chris and the TrustedReviews team to compete with big brand names, as it offers a totally different way of thinking. His team are always encouraged to act in a proactive manner, pushing the boundaries of what has gone before. New commercial or editorial ideas are always taken on and explored. Whilst the online space offers a host of new ideas, the core principle remains putting the consumer at the heart of the process. Their needs, more than anything else, guide the ideas that have made Apr22394
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