Midlands Enterprise Awards 2020

67 | Midlands Enterprise Awards 2020 Best Antique Auctioneer 2020 Antiques and auctions have long been two areas of life that have gone hand in hand, and that is no different when it comes to the work being done by William George, the UK’s leading online auction house. Selling a wide variety of antiquities and special items, this online auction house is on a focused mission to make auctions both fun and fair again. Discover more about this goal, and why the team at William George are well on the way to achieving it with every auction they conduct. Since its very first day, William George has maintained its offering of a 0% seller’s commission, meaning that anybody who chooses to sell with William George gets 100% of the price that is called when the online hammer falls. Where other auction houses may take some sort of fee for auctioning them off, William George does not, and is totally upfront about the costs behind all of its services. For buyers, they get access to some of the best deals around and a huge choice of items from all eras and to suit most budgets, courtesy of national and international sellers. Sellers themselves are able to realise achievable reserve prices, secure in the knowledge that they will not have to give up large portions of their sales to an unrealistic and unreliable auction house that is purely after their money. William George’s service makes it stand out, and certainly brings the fun and fairness back to the auction world. Many of the auctions you’ll find have no or low reserves and low buyer premiums, so you can find your desired item at a price that’s hard to beat, with delivery at a time and to a place of your choice. All auctions are timed so you can place your bid and you’ll receive an alert to let you know whether you win, or if someone places a higher bid, you can decide if you want to increase your spend. William George’s Seller Hub allows sellers to upload and manage their own auctions so they are in full control of what their lots feature and can ensure the descriptions and images are fully accurate. With buyers viewing online rather than in a traditional auction house, this is key. As much as the buying and selling is a part of the auction process, so too is having fun and merely taking part. The thrill of bidding against others, battling it out for the joy of owning something unique and novel is a thrill that can be seldom found elsewhere. Whether browsing, buying, or selling, or even all three, there is wealth of choice Oct20447 to be found on William George’s website. The staff members, and their canine assistant Colin, always strive to use their skills in bringing a huge variety of products to the auction table. Whether they be trinkets or telehandlers, every item is given the same care and attention to detail, ensuring everything is given time to shine and as auctions usually run for at least two weeks there is plenty of time for interested buyers to do any necessary research before they decide to place a bid. As well as antiques and collectables, William George auctions almost everything you can think of, including everything for the home, luxury items, regular auctions of raw returns sourced from John Lewis and other major retailers, as well as plant machinery and vehicles. At William George, the team have always taken pride in their ability to disrupt an age-old industry by using technology, innovation, and creativity to improve the services that it already offers. Whether it is the promise to sell as 0% commission, or joining forces with Two Million Tusks to ban ivory sales from its website, William George is proud to be different, and does not mind deviating from the crowd in order to do the right thing. Ultimately, William George is an auction house of the highest quality and calibre, and is fully deserving of this latest success from SME News Magazine. Contact: Helen Marvel Website: https://wgandco.com/ The thrill of bidding against others, battling it out for the joy of owning something unique and novel is a thrill that can be seldom found elsewhere.