SME News Midlands Enterprise Awards 2025/ 18 Best Nationwide Health & Safety Consultancy Firm 2025 Founded in 2014 by Marisa Firkins, Safety Forward Ltd is a Midlands-based health and safety consultancy that provides practical, affordable, and tailored solutions to organisations across the UK. We learn more about the firm from Marisa and its client-centric approach as it gains notable success in the Midlands Enterprise Awards 2025. Offering a variety of outsourced health and safety services and managing complex health and safety projects, Safety Forward Ltd (Safety Forward) predominantly specialises in the manufacturing, warehousing, logistics, engineering, banking and construction sectors, with services including due diligence support, as well as change management assistance and strategic direction for workplace H&S performance challenges. The firm was born out of Founder Marisa Firkins’ passion for health and safety, along with her realisation that people are the most important part of every successful business. “Despite what people may think, health and safety isn't just about rules and regulations,” she explains. “At its heart, safety is about people. Safety Forward was built on this ethos.” With a team of passionate consultants that operate nationally, the firm’s core values centre around teamwork, leadership, accountability, courage and agility, and Marisa tells us that these key elements are clearly articulated and deeply embedded in all of the company’s operations. “They are not just aspirational - they are operational. Our values are our compass. They guide every decision we make and every relationship we build. They steer us to success. By aligning our services with these values, Safety Forward has become a trusted partner for businesses seeking not just compliance, but cultural transformation in workplace safety.” In such a fierce industry, differentiation is key and Safety Forward is clear in what sets it aside from competitors. The firm has adopted a clientcentric approach, whereby it doesn’t offer off-the-shelf solutions, but instead tailors every service to the specific needs of each client, allowing it to deliver practical, relevant, and effective health and safety strategies The company is well known for translating complex technical health and safety regulations into clear, accessible language - something which empowers clients to make informed decisions without being overwhelmed by jargon. Being built on long-term relationships means that clients value the trust they can place in the Safety Forward team, which is reinforced by consistent, high-quality service and a genuine interest in their success. The passionate and energetic team of consultants are not only technically competent but also passionate about what they do - this energy translates into proactive service delivery and a positive client experience. Finally, whilst it may be based in Staffordshire, Safety Forward operates across the UK. You combine the professionalism of a national consultancy with the personal touch of a local partner. Internal culture also plays a huge part in the firm’s ability to ensure that all staff are fully equipped to provide the best possible service to its clients. At Safety First, an environment of integrity, collaboration, and continuous growth is fostered, with people being regarded as the firm’s greatest asset and invested in accordingly. “Every team member is inducted into our mission and values from day one, ensuring alignment with our client-first ethos,” Marisa emphasises. “We look for individuals who are not only technically competent but also passionate, ethical, and adaptable qualities that reflect our commitment to exceeding client expectations. This culture of excellence empowers our team to deliver bespoke, high-impact health and safety solutions that truly make a difference.” Thanks to its client-centric approach and its people-first ethos within the workplace, Safety Forward recently gained notable recognition in the Midlands Enterprise Awards and was bestowed with the prestigious title of Best Nationwide Health & Safety Consultancy Firm 2025 – a very worthy accolade and one which Marisa and the team is unduly proud to have received. Now, as Safety Forward looks ahead to the remainder of 2025 and beyond, it is entering an exciting phase of strategic growth and innovation. Building on the momentum of its 10th anniversary and recent public sector tender win, the firm is expanding its reach both nationally and internationally. Indeed, its first global project marks a significant milestone, demonstrating its ability to deliver high-calibre health and safety consultancy on an international scale while maintaining a bespoke, client-focused approach. Internally, Safety Forward is investing in leadership development, refining its business development strategy, and enhancing operational dashboards to ensure accountability and data-driven decision-making across the entire team. “We’re not standing still,” enthuses Marisa. “With plans to expand our retained service model, and scale our business, our trajectory is clear and compelling. This award is not just a recognition of past success - it’s a springboard for what’s next!” Contact: Marisa Firkins Company: Safety Forward Ltd Web Address: www.safetyforward.co.uk AIS-Jun25240
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