SME News Q1 2025 / 12 Based in London, Myrtle Healthcare is a trusted provider of high quality, holistic health and social care services that focus on delivering personalised and compassionate care. Offering a multitude of services, including domiciliary care, supported living, live-in care, elderly care, learning disability support, and specialised services for individuals with complex medical needs. Committed to empowering its clients to lead independent and fulfilling lives, Myrtle Healthcare has been recently recognised in the Greater London Enterprise Awards. We find out more from Tonte Abban, Director of Myrtle Healthcare, below. Since its establishment in 2020, Myrtle Healthcare has been focused on building strong relationships with its clientele and their families, prioritising dignity, respect, and professionalism in every aspect of its care. The business has evolved significantly over the years, initially providing basic homecare services but expanding over time to offer a comprehensive range of healthcare services. This sustained growth, driven by a team comprising highly trained healthcare professionals, reflects Myrtle Healthcare’s unwavering commitment to addressing the diverse needs of its community and adapting to the dynamic health and social care landscape. Key milestones of this exceptional development include the introduction of advanced training programmes for employees, the advancement of technology to streamline communication and coordination, and the expansion of its services to support mental health and palliative care. Myrtle Healthcare’s operations have been built upon a foundation of strong core values: compassion, integrity, excellence, and collaboration. The care provider’s adaptability and focus on quality have been critical components of its mission to meet the evolving needs of its clientele and sustain rapid growth within a competitive industry. By staying true to these principles, the care provider has built a reputation for reliability and excellence across the region, becoming a trusted name in the London area. The health and social care industry is saturated with care providers, but Myrtle Healthcare stands out for its personalised and holistic approach to care, underpinned by a commitment to building genuine relationships with clients and their families. Recognising that every individual has unique needs, preferences, and goals, the company provides individualised support through tailored care plans carefully crafted in collaboration with clients, families, and healthcare professionals to ensure a truly personalised experience. From there, Myrtle Healthcare ensures continuity of care by assigning carers to work with specific clients on a full-time basis. Consistent carers are able to learn and understand their unique needs and develop their processes over time spent with the client, fostering trust and a rapport that leads to better outcomes and enhanced emotional wellbeing. Each member of the team additionally undergoes rigorous and ongoing training to ensure that they are equipped with the latest skills and knowledge, including specialised areas such as complex care, mental health, and palliative care. Not only that, but the company also invests significantly into advancing technologies to ensue that its practices remain ahead of the curve. Myrtle Healthcare leverages innovative tools to improve service delivery, from digital care management systems to real-time communication tools. These investments enhance efficiency and ensures that family members remain informed and reassured about the care their loved ones are receiving. “In an industry where impersonal, one-size-fits-all solutions are common, Myrtle Healthcare stands out by genuinely putting people first,” Tonte tells us. “Our ability to combine compassionate care with professionalism, adaptability, and innovation makes us a trusted partner for clients and their families. This balance between human connection and operational excellence is what truly differentiates us from others in the health and social care sector.” In order to continually deliver such stellar services, Myrtle Healthcare has built its internal culture around compassion, collaboration, and continuous improvement. The company believes that a motivated and supported team is the cornerstone of delivering exceptional care and so emphasises inclusivity, mutual respect, and professional growth to create an environment in which each member of the team feels valued and empowered within their roles. Myrtle Healthcare understands that each member of its team acts as an ambassador of its brand, and so provides all new employees with thorough onboarding, which includes technical skills training, soft skills development, and familiarisation with the company’s values Most Compassionate Home Care Service 2024 – South London Dec24134
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