Q3 2023

Refreshing may be the best word to use when it comes to Perception Accounting, offering a – perhaps – much-needed breath of fresh air when it comes to the common image that people associate with the industry. Still, as much as it likes to buck trends, Perception Accounting does everything by the book. This has cultivated a strong reputation for the team for delivering on all expectations, and indeed, exceeding them. Lisa is quick to anchor Perception Accounting’s success on Business Director, Georgina Bunney and the team’s expertise and hard work. “Our team consists of committed, positive, and professional individuals. We work within our values and behaviours to ensure that everyone that interacts with the Perception Accounting team feels valued and that we care about them and their goals. Our team values which we live and breathe are courage, balance, potential, honesty, and collaboration. Our values are important to us as they were chosen by the team, and we ensure any new team members are aware of and share our values. We revisited our values since we first incorporated and do so every couple of years to ensure they are still relevant to what we are doing and the journey we are taking with the firm.” Regardless of the team’s expertise, the proof of Perception Accounting’s success leans on an ability to achieve results for their clients. It provides accurate and valuable information to enable those clients and business owners to make smarter financial decisions that secure their future plans. “Our services will always be of the highest quality whilst ensuring compliance with the latest legislation. We don't charge our clients extra for meetings with us and the firm’s qualified accountants are always available for a call or meeting to help clients. We deliver excellence and encourage clients to have pre year end meetings to help them plan tax efficiencies before it's too late!” Perhaps more than anything, Perception Accounting offers an almost priceless sense of peace of mind with the knowledge that you have a team at your back, helping and guiding you, as Lisa continues. “Personal relationships are key to our mission. In a world where who you know can at times outweigh what you know, having the right contacts makes a big difference. Ensuring you have the right team, suppliers, and advisors behind you will make the road to success easier to navigate and thrive along the way. Make sure that your choice of accountant really makes you feel like they have your back and care about your business.” You can imagine that Perception Accounting has a strong history of community outreach, and you would be very correct, as Lisa discusses is her closing comments. “We always look to support charities close to us in location and our hearts. We have recently undertaken a 24-hour danceathon to support a local children's home; it's safe to say we are now pros at ‘Big Fish, Little Fish, Cardboard Box’! Before this, we have undertaken muddy runs, a 50k trek, and even a naked calendar!” There’s something very special about Perception Accounting – it has a foundation defined by incredible knowledge and innovation. Company Name: Perception Accounting Limited Contact Name: Lisa Brown, Managing Director Address: The Cobalt Building 1600 Eureka Park Lower Pemberton Ashford Kent TN25 4BF Socials: https://www.facebook.com/ThePerceptionPage/ https://www.instagram.com/perceptionaccounting https://www.twitter.com/LisaBro64329061 Web Address: www.perceptionaccounting.com Contact Email [email protected] Telephone Number: 01233 225 404 There’s something very effervescent and fresh about Perception Accounting. Something that looks at the often-dry presentation of its peers and dares to do it differently. Don’t be fooled by the colour and cheer of the company’s image, however – Perception Accounting is as expert as they come, able to match pace with even the largest of its competitors. This small team packs a potent punch. We spoke to Managing Director, Lisa Brown, on the back of the team’s success as the Most Innovative Accounting Practice – Kent for 2023. A Vision for Better Finances

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