Workplace Bereavement Advocacy is currently conducting market research, with a form to be completed by workplaces, schools, and organisations available. The business has been thrilled to see engagement from international companies and is making great strides in promoting awareness of workplace bereavement. “Together, we can break down the barriers surrounding grief and make compassionate support accessible to everyone who needs it,” Jacqueline says. “Join us as we redefine the landscape of bereavement support. Let’s make empathy and understanding foundational in our workplaces, schools, and organisations.” If you would like to complete market research for Workplace Bereavement Advocacy to aid in bettering its services, you can access the form here. Contact Details Contact: Jacqueline Gunn Company: Workplace Bereavement Advocacy Ltd Web Address: www.workplacebereavement.co.uk Advocacy programmes are specifically tailored for teachers and organisations, teaching them to provide crucial support for children reentering schools and colleges. Great sensitivity is required during these times, and Workplace Bereavement Advocacy is committed to making this transition as smooth as possible. This initiative has been CPD accredited to ensure that it meets the professional development standards that will truly make a difference to the lives of young people. What’s more, Workplace Bereavement Advocacy is proud to share that its Special Educational Needs and Disabilities programme has received official accreditation. This programme has allowed space for the business to promote inclusivity and support for all children facing challenging times. “We’re more than just a programme to tick a box; we’re a movement committed to meaningful support,” Jacqueline states. Jacqueline notes that the business has paid close attention to developments in the industry, learning that there are profound advantages in drawing upon personal experiences when addressing bereavement. This approach gives space for empathy and understanding, while demystifying the often-taboo subject of grief to offer authentic and heartfelt support. However, this is not universal. Some companies are dismissive of personal initiatives and prefer to rely on formal structures such as Employee Assistance Programmes. There is often a discernible discomfort in openly discussing bereavement in such workplaces. “Despite these hurdles, we are making headway by encouraging open conversations and asking thoughtful questions. While EAPs are valuable for certain issues, they often fall short in addressing the personal, messy, and complex human emotions associated with loss,” Jacqueline explains. “By promoting dialogue and understanding, we are breaking down the barriers that surround the discussion of grief, moving towards a more compassionate and supportive workplace environment.” Having a clear understanding of the industry is vital to building success for SME businesses, and Jacqueline advises conducting thorough research to understand customers’ needs and preferences. Using this research, SME businesses can tailor their products and services to effectively meet these needs. Jacqueline also recommends leveraging technology to streamline operations and improve efficiency to enhance customer experiences. “The right tools can make a significant difference,” she says. This applies to social media approaches too; having a robust digital presence is crucial in today’s digital world. SME businesses can reach a broader audience through investing in a professional website and engaging actively on social media. Building connections through networking and collaborating with other businesses and professionals can open up new avenues for growth. SME businesses could consider partnerships and collaborations that will complement their business. Ultimately, the biggest piece of advice that Jacqueline believes to have impacted her journey is to believe in yourself. “Things can go wrong, and often, outcomes differ from what we initially hoped for. We can’t control every aspect of life, but we can control our reactions,” she tells us. “Adopting this mindset has been transformative for me. It has allowed me to embrace resilience and adjust my approach when faced with obstacles, leading to growth and learning.” Looking ahead, Jacqueline aims to revolutionise how we support the bereaved by ensuring that every workplace, school, and organisation is equipped with the resources and understanding needed to help those experiencing grief. This, she plans to achieve within five years. This journey will see Workplace Bereavement Advocacy collaborating with leaders in education, business, and healthcare to establish policies and practices that recognise the importance of grief support. Although grief is a universal experience, Jacqueline states that it is still a taboo subject in many settings. Integrating comprehensive grief support systems will contribute to making a more empathetic society that does not acknowledge grief as a weakness, but as a profound aspect of human life.
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