SME News Q3 2026/ 14 Centelli: Creating the Workforce of the Future In this rapidly evolving digital world, there is a growing consensus that technology should be designed to serve, and not replace, people. If executed correctly, automation can optimise workloads by reducing repetitive tasks and providing employees with the space and time they need to evolve and thrive. UK-based automation company Centelli is leading this charge, transforming the modern workplace through intelligent automation solutions designed to replace arduous, everyday tasks. We spoke with Aneesh Gupta, Founder and Managing Director of Centelli, as the company is named in the Business Elite Awards 2026. Since its establishment in 2014, Centelli has been on a mission to free up its clients’ time so they can reach their full potential. Operating globally across the UK, India, and the U.S., the company has earned a reputation for taking over the manual, repetitive tasks of work so that companies can flourish and focus on their cognitive, problem-solving, and creative work. Combining deep technical capability with operational and strategic expertise, Centelli achieves its mission through automation, intelligent AI technology solutions, and digital workers. The company has evolved alongside the rapid development of the automation landscape, combining AI intelligence and agents with its existing processes to bridge the gap between automation and legacy systems. Centelli’s flagship offering, Digital Workers, is a suite of intelligent automations designed to enhance business operations by automating repetitive and routine tasks. Clients are guaranteed to gain measurable ROI from day one: processes are faster, teams are happier, and errors are significantly fewer due to a range of software tools seamlessly integrated across a multitude of business processes. Digital Workers is applicable within manufacturing, hospitality, construction, retail, healthcare, logistics, and more. Centelli first observes the client’s exact processes and work style, before modelling and training Digital Workers in alignment. By learning the client’s goals, bottlenecks, and frictions, the team identifies ways to automate repeatable, error-prone, high-volume tasks that create excessive workloads, delays, and risks. “We stand out because of our approach,” said Aneesh. “Our long-term partnerships speak for themselves, as we provide a quality service whilst also building and automating to flex around the way teams work. Our clients choose to return to us because of our deep business insight, combined with automation that scales and drives results and efficiency for their businesses. Our solutions make visible differences.” In this vein, Centelli has recently deployed two agentic solutions designed to work alongside automated processes, especially in hospitality. Reducing reservation admin by up to 80%, Guest IQ is targeted at improving response times and booking conversions. The software creates and updates reservations automatically, as well as engaging with guests conversationally and instantly understanding their enquiries. Similarly, GroupIQ is reported to reduce booking admin by 90%. Transforming unstructured booking requests into accurate entries, GroupIQ aids users in managing group, meeting, and events rooming lists. It applies intelligent reasoning to read rooming lists and interpret names, dates, preferences, and sharing information before automatically completing the booking process directly in the PMS system. Now, Centelli is gearing up to deploy ScheduleIQ, an AI-engineered solution designed for manufacturing and production environments. Combining AI-driven optimisation with deep operational expertise, ScheduleIQ builds optimised schedules automatically, balances operational constraints intelligently, adapts dynamically to changing conditions, and improves utilisation and operational performance. This helps organisations improve efficiency, maximise resource utilisation, and adapt faster to changing conditions. Looking to the future, Centelli intends to further invest in Ai and agentic solutions, whilst dedicating its time to perfecting its wheelhouse. Combining these solutions with unparalleled automation, the company will continue to deliver refreshingly adaptive systems that transform business processes, empowering countless businesses and reinforcing its status as the Robotic Process Automation Company of the Year 2026. “Every automation and solution Centelli provides is designed to deliver outcomes. Centelli operates for impact, not for show,” Aneesh concluded. “This industry is the space for us, as we firmly believe that automation should enhance human work, not replace it. When done right, automation has the potential to make work more fulfilling by removing the mundane and allowing people to think, grow, and create.” Contact: Aneesh Gupta Company: Centelli Web Address: www.centelli.com
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