Founded and led by Nadia Barlaba, FUTURA HAIR has built its reputation around offering premium hair services with a forward-thinking ethos. The salon emerged from the COVID-19 lockdowns with a renewed vision, pivoting towards sustainability and environmental responsibility. Nadia shared her excitement about receiving the award, saying: “We are absolutely thrilled to be awarded Hair Salon of The Year. It’s been a long and challenging road, but to see our efforts recognised in this way is truly inspiring. We’re proud to be a sustainable salon and to make a positive impact for our wonderful clients and on the environment at the same time.” The journey that led to this award began with the realisation that, while the pandemic disrupted the industry, it also offered a unique opportunity to rebuild and reshape the salon’s future. FUTURA HAIR was relaunched with the belief that if things couldn’t go back to normal, then the focus should be on creating something better than normal. This shift in perspective marked the birth of FUTURA HAIR – symbolising a fresh start, one rooted in care for the environment, sustainability, and enhanced guest experiences. FUTURA HAIR’s transformation into a sustainable salon involved a deep re-evaluation of its practices, from the products it uses to the way it operates day to day. The salon has also launched two new environmentally friendly product ranges, EVERYGreen Hair Colour Range and AUTHENTIC BEAUTY CONCEPT, both of which are vegan, cruelty-free, and designed to deliver the same high-quality results clients expect without compromising on its environmental values. Nadia and her team were committed to leaving no stone unturned in their quest to make the salon as eco-friendly as possible. Some of their initiatives included installing ECOHEADS™ shower heads to reduce water and energy consumption, partnering with sustainable recycling programmes such as The Green Salon Collective to responsibly manage waste (including hair and chemical by-products), as well as launching a refill station for aftercare products that allows customers to reduce plastic waste by refilling their containers. “These eco-friendly practices have earned the salon a flagship hygiene rating and also put it at the forefront of sustainability within the industry.” The pandemic had a profound impact on the hair and beauty industry, and FUTURA HAIR’s response to this shift is a powerful example of how businesses can adapt, thrive, and lead. Nadia explains: “We knew the impact the pandemic would have on the business and the community immediately, so we did everything we could to get through. It was about protecting what we could and being honest at every stage. With staff on furlough, we made sure we were keeping everyone’s spirits up and focused on constant, clear communication.” As the public’s focus increasingly shifted towards health, wellness, and sustainability, FUTURA HAIR embraced these values wholeheartedly, ensuring that hygiene standards and eco-conscious practices would remain a central part of the salon’s identity, even post-pandemic. This vision has resonated with both new and returning clients, resulting in a surge of business and a renewed sense of purpose. Nadia reflects on the changes: “It’s been so reassuring for both the team and our guests that our practices, expertise, and creative efforts have been recognised as amongst the best in the country. We’ve transcended just offering a welcoming and relaxing experience – we’re offering a new level of safety, hygiene, and sustainability alongside our high standards of hair services.” Looking ahead, Nadia and her team remain dedicated to their vision for FUTURA HAIR’s future – one where beauty, wellbeing, and environmental responsibility work hand in hand. With a customer-centric approach, they continue to offer cutting-edge hair care that leaves their clients feeling great while also contributing to a healthier planet. As the recipient of Hair Salon of the Year 2024 - Exeter, FUTURA HAIR is not only a leader in the local community but a shining example for the wider salon industry. Its blend of luxury service, eco-friendly practices, and commitment to the future has set a new benchmark for what a modern hair salon can be. For more information, visit FUTURA HAIR at South Street, Exeter, or explore its sustainable product ranges online. Contact: Nadia Barlaba Company: FUTURA HAIR Web Address: https://futurahair.salon/ FUTURA HAIR, the eco-friendly and innovative hair salon on South Street, Exeter, has been named as the Hair Salon of the Year 2024 - Exeter in our prestigious Southern Enterprise Awards. This accolade marks a significant achievement for the salon, which has not only overcome the challenges of the COVID-19 pandemic but also redefined its future through a strong commitment to sustainability. Hair Salon of the Year 2024 - Exeter
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