In 1986, Fabrick Marketing Communications was founded with a clear purpose - to work exclusively with the construction industry and help it communicate more effectively, creatively and strategically. Forty years later, that mission remains stronger than ever, with the last 12 months marking one of the most ambitious and transformative chapters in the agency’s history. We learn more about Fabrick as it is bestowed with its title in our Southern Enterprise Awards 2025. Most Innovative Construction Marketing & PR Agency 2025 This recognition reflects the way Fabrick has redefined what construction marketing looks like. Over the past year it has restructured its operations, launched its own AI-powered platform and delivered campaigns that combine technical expertise with creativity and measurable results. This award confirms what Fabrick’s clients already know - that it is not just keeping pace with change in the construction sector, but setting the standard for how brands communicate within it. Fabrick’s client list includes manufacturers, contractors, trade associations and developers – all part of the built environment - and Fabrick’s role is to make sure their voices are heard in a sector that is both technically complex and highly competitive. It’s all about creating measurable results using a marketing mix of PR and Media Relations, digital strategies, web development, podcasts, social media, SEO and much more. It is why the agency has become a trusted communications partner that helps construction businesses grow, adapt, and thrive in an ever-changing market. What sets Fabrick apart Fabrick’s unique selling point lies in its ability to combine its extensive construction knowledge with modern marketing practice. Many agencies understand communications, but few understand construction. Fabrick occupies both worlds with its ability to translate technical detail into industry led stories while at the same time, staying ahead of digital trends. This commitment to innovation can be illustrated by the company’s development of Fabrick AI - the agency’s own in-house artificial intelligence platform designed specifically for construction marketing. Unlike generic off-the-shelf tools, Fabrick AI operates on a closed private system, giving clients reassurance on data security and transparency. It accelerates campaign delivery, enhances brand consistency and optimises SEO and PPC in real time, but always with human oversight to ensure that outputs are accurate, relevant and strategically sound. By investing in such technology, Fabrick has ensured that it remains ahead of its competitors, while at the same time, equipping its clients to benefit from the latest tools without losing trust or control. Team and culture Behind Fabrick’s reputation is a team-driven culture. The agency has invested heavily in training and staff development, ensuring its people can evolve with the industry. This policy allowed Fabrick AI itself to be built with input from across the agency, reflecting how staff actually work. Such a culture encourages contribution, innovation and accountability and that makes recruitment straightforward – it is an agency looks for people who share its passion for construction and its commitment to client success. Looking ahead, Fabrick has ambitious plans to expand its AI capabilities, integrating competitor analysis, collaborative features and seamless tools that make campaign delivery even faster and smarter. Digital services will continue to grow, with Webflow and Figma enhancing website and concept development. The agency is also exploring new ways to measure and demonstrate ROI for clients, ensuring that every campaign is tied directly to business outcomes. The remainder of 2025 promises to be another year of transformation. From launching highimpact campaigns to strengthening client brands on the international stage, Fabrick’s focus is on helping the construction industry tell its story more effectively than ever before. Winning the award for Most Innovative Construction Marketing & PR Agency 2025 is recognition of both Fabrick’s track record and its current momentum. For four decades, Fabrick has introduced the latest marketing strategies into construction long before they became standard practice – from the early adoption of digital design and websites, to pioneering webinars, podcasts and SEO. Innovation has always been in Fabrick’s DNA, but never at the expense of results. Every campaign is judged by its impact to deliver increased visibility, stronger engagement, improved specifications, or increased sales. For the construction sector, communication has never been more vital. For Fabrick, it has never been more exciting. Contact: Amelia Spence Company: Fabrick Marketing Communications Website: https://www.fabrick.agency/
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