UK Enterprise Awards 2018

152 SME NEWS / UK Enterprise Awards 2018 , Most Outstanding Hair Salon 2018 - Hampshire KJM SALONS UKE18146 With more than 28 years’ experience providing exceptional hair care services, KJM Salons is the longest standing salon in Fleet with a reputation for great skill, exceptional customer care and strong ethics. We spoke to Kerry Mather to gain an insight into how the salon has achieved this reputation, which has helped it to attract a vast client base from far and wide. we achieve this with different stylists having different strengths to accommodate everyone. Our 4 Core Values are passion, consistency, excellence and honesty, and these are the backbone of everything we do and all services we provide. We offer all colouring and cutting services, plus perming, keratin treatments and styling as well as catering to both men and women. We work extremely closely with Schwarzkopf Professional for all our technical training. Colour is a large focus within our business, as colour accounts for a staggering 54% of turnover, and therefore we always keep on top of the latest trends in this area so that we can offer our clients truly unique services that will meet their needs and help them to turn heads.” Currently, the trend in the industry is for shiny, healthy hair, and as such this is affecting the products that the salon uses, as Kerry highlights. “The biggest trend we are seeing right across the industry at the present time is healthy hair, this has been developing across both the UK and globally. This has impacted the way colouring; specifically bleaching and balayage are being treated within salons now as well as new products being brought in by all the main manufacturers such as Olaplex, FibrePlex and Smartbonds. As such, we work hard to offer our clients the solution they want and work with our brands to ensure that we offer the latest products.” As part of the firm’s client focused, cutting-edge approach, it strives to ensure that clients receive an efficient service with the help of technology, whilst at the same time offering exceptional client services, as Kerry showcases. “Technology is becoming an enormous part of any industry in the current market. We embrace technology as much as we can, with Online Booking for our clients, wireless card machines, the latest technology in hairdressing equipment and of course WIFI to keep our customers happy. However, we work in a customer service industry and technology cannot replace a pair of hands to do the work and a smile to welcome every customer, and therefore customer service will always remain at the forefront of our approach here at KJM Salons.” Looking ahead, Kerry intends to grow KJM Salons as a brand and offer her award-winning services to an even wider range of clients, as she is proud to conclude. “Over the next 10 years we will have another three KJM salons in the area and we will continue to employ, train, mentor and support young hairdressers and build incredible careers. This is already starting to take place with the acquiring of our second premises, and we are excited for the opportunities this will offer us.” Established in 1990, over the past 28 years KJM Salons has strengthened its reputation as a successful and superior salon due to the team’s total commitment to customer care, their in depth technical knowledge and their warm, welcoming attitude. It is staff that are at the forefront of the salon’s success, as Kerry is eager to emphasise. “At KJM Salons, we fully believe in supporting our staff so that they can offer our clients the very highest possible standards of service and support. As part of this approach, we keep training and education at the forefront of everything we do to ensure we are always giving our customers the best of ourselves and perform to our full potential. We recruit very carefully and have an incredible staff retention rate which helps build a loyal clientele that keeps coming back and recommending us, and we are proud that our client retention is 89%. “As a team, we strive to be the hairdressers for the whole family, Company: KJM Salons Contact: Kerry Mather Address: 3 The Hart Centre, Fleet, Hampshire, GU51 3LA Phone: 01252 812680 Website: www.kjmsalons.co.uk