UK Enterprise Awards 2019

31 | SME NEWS - UK Enterprise Awards 2019 Best Bespoke Clothing Retail Outlet 2019 – Hampshire & Womenswear Retailers of the Year 2019 “As part of its focus on offering a variety of products to suit all tastes and requirements, MiMi stocks between 150 and 200 suppliers and attracts customers from all over the UK.” Nestled in the Hampshire countryside but conveniently located on the A30 in the small village of Hartley Wintney, multi-award-winning Mimi Hw is a boutique gift shop dedicated to providing an eclectic range of gifts, clothes and trinkets to suit all tastes. As part of our showcase of a selection of this year’s UK Enterprise Awards we profile the establishment to learn more about how it came to win not one but two titles for 2019. As consumers become increasingly focused on their social media presences and cultivating an appearance of the perfect lifestyle, there has been a growing demand for unique homeware and products that will set users apart from one another. Dedicated to catering to this market and provide clients with a truly innovative shopping experience, Mimi is an innovative lifestyle store with a diverse range of products to offer to the discerning shopper. As part of its focus on offering a variety of products to suit all tastes and requirements, MiMi stocks between 150 and 200 suppliers and attracts customers from all over the UK. Spread over four floors with a secret boutique affectionately known as “The Shed” in the garden, the establishment offers a great chance for guests to explore its vast collection of products in a relaxing and enchanting environment. The diversity of the shop’s product ranges and the retail price in its womenswear and fashion accessories departments enable MiMi to provide a quick turnover, with new products arriving in store daily. As such, shoppers know that every time they visit this unique boutique they will find something new and intriguing to explore. Currently, MiMi has around two hundred suppliers ranging from jewellery, fashion accessories, ladies wear, footwear, scarves, handbags, children’s toys and homewares. The shop also sells furniture sourced from auctions and garden paraphernalia in the summer months. As such, it is able to meet the needs of its variety of clients, who often travel to visit this perfectly-curated store and view its vast selection of wares. Since the shop opened it has achieved incredible growth, and it has branched out into a variety of new markets. These include womenswear, for which it was recognised in the UK Enterprise Awards for 2019 thanks to its dedication to providing a unique selection of products and styles. The shop is now approached by lots of companies wanting MiMi tobe a stockist as a result of its reputation for excellence and client service. Seeking to enhance its already impressive success throughout 2019 and beyond, MiMi will remain dedicated to growing its product offering and continuing to offer clients the same exceptional standard of service they have come to expect. As part of this focus, the establishment will be launching its new website later in the year to tempt even more clients and offer them a cutting-edge shopping experience. Company: Mimi Hw | Contact: Julie Maitland Website: www.mimi-hw.com