UK Enterprise Awards 2022

124 | UK Enterprise Awards 2022 hair, the business provides a myriad of related accessories and aftercare products to ensure their products last and customers remain able to use and benefit from them. With the hair industry being shaken by the effects of the pandemic, Routes is bouncing back stronger than ever as salons come back in force. It is putting its best foot forward with a plan to release a range of superior hair extensions, in super long lengths, later this year. In addition to the care and attention Routes brings to its products, the business is equally The market for providing extensions, wigs, and related accessories is a very competitive scene, but none hold the same level of passion and dedication to their brand and industry as the winner of Best Hair Extension Brand 2022, Routes Hair Extensions Ltd. Going the extra mile to ensure all of their customers can truly express themselves. Routes Hair Extensions Ltd. supplies its award-winning hair extensions and products to salons and retail customers across the world. As a hair industry leader, the company is a very well-known brand in the hair & beauty industry, having been published in many of the top national magazines throughout the past decade. The business is cruelty-free, vegan friendly, and quite conscious of its effect on the environment. Its range of hair products includes hair extensions and wigs both sourced from organic human hair and premium-quality synthetics. Beyond just Best Hair Extension Brand 2022 May22666 as passionate about the people’s side by maintaining a high standard of customer service. The key ethos that they operate under is ‘the customer’s business is our business.’ Each member of the team is trained to deliver top-class customer service. Offering one-toone support to salons and certified holders, many different forms of free marketing and championing its clients work on Routes various platforms. The business looks for and fosters passion and enthusiasm for both the industry and the people it works with. This is exemplified by a simple look at its social media, filled with pictures of its happy customers, clients and the people it works with. Routes is also aware of the importance of hair to a person’s identity, confidence & self-esteem, so when it became aware of the difficulty those suffering from medical hair loss have in sourcing wigs or hair replacement it founded: Routes Hair Loss Solutions. A charity providing high-quality human hair wigs (and other integration systems) to those in need of them, dedicating 100% of all proceeds and donations towards this aim. The charity (and Routes as an organisation) is not just focused on providing for those looking for hair replacements, but on battling and removing the stigma and embarrassment that women and men feel when looking for hair. Working to achieve its aims via direct marketing of the charity whilst also offering a robust sponsorship programme for individuals, small businesses and larger corporations to participate in. Routes has high-quality products that practically sell themselves, with an exceptional customer care team that goes the extra mile. It cares for the environment, animals, and people alike; its passion for hair and the beauty industry, alongside its dedication to remaining inclusive and cruelty-free, has translated into a strong and successful business to which the title of Best Hair Extension Brand 2022 is very well earned. Company: Routes Hair Extensions Ltd Web Address: https:/www.routes-hair-extensions.com/

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