83 | UK Enterprise Awards 2022 naturally have lower rates as we don’t have the same overheads. “What’s more, the clue is in our business name! We’re ‘handy’ as we simplify the process and will not oversell our services. We dip in and out of a business as they require it.” During the pandemic, digital marketing was at an all-time high, with social media support and website development in massive demand as more and more businesses desperately sought to stay afloat. However, after the main lockdowns, companies stepped off their digital marketing and, as a result, learned that these activities are critical to their marketing strategy as sales regressed. As a result, there is a second wave of social media demand, plus greater interest in SEO services, blog writing and website redevelopment, which means that The Handy Marketing Company is seeing a new surge of business. “As the understanding of how we operate continues to grow, we are experiencing greater demand, and it’s great as we are broadening our range of services weekly at the moment,” continues Clair. “For example, recently, we have just added on a bank of copywriters, who range in experience from education and pharmaceutical to events and tourism.” Recently, the agency was recognised in the UK Enterprise Awards 2022 and rewarded with the prestigious title of Most Client-Focused SME Marketing Consultancy – East Anglia. The award is a testament to the team’s hard work and is a great boon for the company, especially considering that it is only in its third year of trading. The future is looking bright with the firm having just started picking up work from more mediumBased in Bury St Edmunds, Suffolk, The Handy Marketing Company is an award-winning marketing consultancy which provides simple, effective, and budget-friendly solutions for SMEs. We learned more about the consultancy from Senior Marketing Director Clair Bryant in the wake of being recognised in the UK Enterprise Awards 2022. With unrivalled marketing experience and industry recognised credentials, The Handy Marketing Company offers businesses cost-effective access to a broad range of traditional and digital marketing experts to suit their requirements – regardless of business size. From the initial consultation to the planning and deploying campaigns, The Handy Marketing Company keeps its advice and services transparent and straightforward to ensure every business has access to the best marketing support they need to achieve their goals. “Our range of services is vast, from digital to traditional marketing,” explains Clair Bryant, who set up the company. “Still, because we work with a range of talented freelancers and consultants, we can offer everything you’d expect from a fullservice agency but at lower prices.” The company’s core value is to help SMEs understand what marketing they do and don’t require for their services and products, so they do not poorly invest their budgets. This has changed since the establishment of the business as the firm has become aware of how misrepresented the industry can be by people not supplying the best advice or making suitable investments in SME marketing budgets. The Handy Marketing Company’s USP is that it is so much more than just a marketing consultancy or an agency. It is an affordable network of highly experienced professionals. “We can offer access to the same level of talented, experienced professionals you’d expect at a full-service agency but without the associated high costs for a straightforward reason,” Clair elaborates. “We are all freelancers and consultants, so we Most Client-Focused SME Marketing Consultancy – East Anglia Apr22261 sized businesses, which means the projects are slightly bigger and present the ideal opportunity to grow the business. Excitingly it has also secured a couple of well-known firms in the region, which will help more companies become aware of the services offered. “We are expanding our services as our reputation is becoming more established,” Clair enthuses. “With a new group of copywriters on board, who will cover blog writing, website and social media content, our brilliantly talented graphic designers and website developers, plus the strategic marketing consultants who cover hospitality, events, sustainability and cottage industries, to name but a few, we are on track for another fantastic year!” Contact: Clair Bryant Company: The Handy Marketing Company Web Address: www.thehandymarketingcompany.com
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