SME UK Enterprise Awards 2024/ 56 Best New SME Consulting Firm 2024 Getting its story across is important for a company if it wants to engage with its audience, attract customers and, ultimately, grow. Using a consultancy such as Communigage can assist a firm in getting its message out there and reaping the rewards. We find out more from Anna Wills as Communigage is recognised in the UK Enterprise Awards 2024. Communigage consists of a group of expert storytellers dedicated to helping SMEs, startups and scale-ups to identify what makes them special, bottle that secret ingredient, and share it with those that matter. Whether you’re looking to attract potential new recruits, inspire your existing internal teams or ignite the passion in your target investors or customers, Communigage can help you tell your story. As experts in emotive communication and experience creation, the firm employs a mixture of listening, feeling and connecting with people at a ‘core values’ level, to tell your story in the most compelling way. “We’ve helped scores of small businesses like yours tell their stories and give their audiences goosebumps,” elaborates Anna Wills, Founder of the firm. “From aerospace and digital health companies to charities and childcare providers, our clients have been able to double in size within just six months, thanks to our expertise.” So, what is it that sets Communigage apart? Simple, it’s the unique techniques and insights from a decade in technical theatre, fifteen years in people experience, engagement and branding, coupled with an unwavering ‘cando’ attitude. “The most important thing for me is to be adding real value to our clients so I want to see results for them, and quickly!” Anna enthuses. “My theatre background is a key differentiator for me in my market. Spending ten years in technical theatre creating experiences for audiences and evoking emotion at the relevant points in a piece of theatre is what makes me good at conveying a message and giving people goosebumps.” With personal core values of dependability, integrity and enthusiasm, Anna wants her clients to be able to just hand her a problem to solve and know that they can depend on Communigage to deliver it with gusto! Working with a group of extremely creative and talented partners in and around Cambridge, Anna strives to capture the essence of what makes a business special and share that with the world in the right way. In terms of EVP and Employer brand, recruitment and retention are ranked as the biggest two challenges facing HR in 2024. Attracting and retaining key talent in a candidates’ market is hard, especially for SMEs with limited budgets. Anna is currently engaged in a lot of work with businesses helping them to tell their stories and, ultimately, attract people to them. However, in such a fast-paced industry, it is imperative to stay ahead of the curve and at the forefront of emerging trends. “I have always been an extremely fast learner, and I'm not afraid to try new things and experiment,” she explains, and continues to tell us that she has a reputation for pushing tools (such as software) to the limit of their capabilities so that she can achieve maximum impact without having to buy several different products. “I don't care what a tool is designed to do, I care about what it CAN do. This helps me to think outside the box a lot and find ways to achieve things with what my clients have.” Recently, in recognition of its skilful storytelling capabilities across a variety of media, Communigage was bestowed with the prestigious title of Best New SME Consulting Firm 2024 in the UK Enterprise Awards. This award is testament to the dedication of Anna and all the team at Communigage. Regarding the future, this year is all about getting out there and building a strong client base for Communigage, and Anna is on constant lookout for businesses with stories they are really proud of who want to shout it from the rooftops and attract what they need, be that investment, customers, candidates, or anything else. “The most important thing for me when choosing partners to work with is that we really click!” she states. “I need to work with a team who are creative and good fun, that's when we do our best work.” Contact Details Contact: Anna Wills Company: Communigage Web Address: www.communigage.com
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