SME UK Enterprise Awards 2024/ 68 Best Premium Garden Furniture Brand 2024 Maze Outdoor, a leading UK-based premium outdoor furniture brand, has been redefining outdoor living since 2009. With a diverse range of innovative and, most importantly, weatherproof furniture collections, we delved into the unique features that set the brand apart in this increasingly competitive industry. Maze's rapid growth and excellent reputation within the home and furniture sector can be attributed to its deep understanding of their customers’ needs. The company doesn’t force minimalistic or out-of-the-box designs that won’t fit the new garden designs in homes. Instead, it delivers style, comfort, and quality, reflecting a keen understanding of what customers are looking for when they want to spruce up their gardens. The company has earned a reputation for quality garden furniture and industry-leading designs, which have been recognised by furniture stores and designers across the UK. The stylish designs are created to enhance the outdoor space of homeowners and hospitality venues, whatever the style may be. What sets Maze apart from stock designers is its commitment to innovation, targeting both homeowners and pubs, restaurants and outdoor venues with its forward-thinking designs. The brand offers a wide range of stylish and high-quality products, including Rattan, Aluminium, Rope Weave, and Waterproof fabric furniture collections. This variety allows customers to choose what best suits their garden rather than settling for a standard design. The waterproof feature is particularly significant, given the unpredictable nature of British Summers. This focus on innovation and practicality is a key factor in Maze's success, and the company has been named as the Best Premium Garden Furniture Brand 2024. For Maze, it is not only about their furniture looking visually nice. When looking through the furniture décor and styles, you can see that there is an emphasis on the importance of creating personal sanctuaries for health and mental wellbeing through their unique and stylish garden furniture designs. When asked about the inspiration, the firm’s pioneering collections are inspired by global trends and culture. Although focusing on the UK, the team do not limit their inspiration to British trends, as is highlighted by the Rattan Collection in particular. However, Maze's success is not solely due to its stylish and innovative furniture. The brand also prioritises customer experience, offering enhanced delivery solutions, including assembly services. This commitment to customer satisfaction, combined with notable products like the Martinique Rope and Eden Garden Pergolas, which feature an electric roof for year-round use, is a key reason why consumers and venues choose Maze. Thanks to its successful designs, Maze has benefitted from its fledgling reputation, which has allowed it to secure partnerships with Garden Centres and furniture stores that are looking to sell state-of-the-art furniture that is in demand. The company recently partnered with Blue Diamond Garden Centres, offering the Pulse Outdoor Fabric range and Maze Eden motorised Pergola in 10 major garden centres. It doesn’t stop there for the company, though, as Maze has big plans to return to the SOLEX trade show in July 2024, aiming for continued success in the 2025 season. Maze Outdoor has firmly established itself as a leader in the premium outdoor furniture market in the UK by consistently delivering innovative, stylish, and high-quality products. The company's commitment to enhancing outdoor living spaces with Garden Furniture, coupled with its ability to quickly respond to market demands and provide exceptional customer service, positions it for continued growth and success. As Maze looks forward to upcoming projects and trade shows, it remains dedicated to setting new standards in outdoor furniture design and functionality. Company Name: Maze Contact Name: David Halsey Web Address: www.maze.co.uk Contact Email: [email protected]
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