UK Finance Awards 2022 | 26 Nov22236 Best Emerging Tax & Accounting Practice – South West Helping people in Devon and Somerset, Sj Accounting makes accountancy and taxation look simple and straightforward. In a process filled with complex language and many steps, Sj makes things run smooth and, most importantly, ensures happiness for each clients. Here we find out more from Sarah Potter as she is crowned as the best within this realm in the South West. “Helping Your Business to Succeed.” Sj Accounting is run by a determined sole-trader, Sarah Potter, who always produces the best results in her areas of expertise. Providing her expertise for sole trader and company accounts, self-assessment tax returns, bookkeeping, VAT/Making tax digital, management accounts, payroll, company secretarial services, CIS returns, and software training, Sj’s services seem endless. Covering a huge amount of ground, Sj is a support system for all kinds of situations and needs. Not only does Sj guarantee the above, but it does so with a lot of heart. Sarah Potter tells us, “I offer a personal, dedicated and knowledgeable service that is offered with flexibility which enables me to build a strong relationship with my clients. I am organised and where possible aim to process the client work in a timely efficient manner.” Sj enjoys working with clients to help them improve their lives. Sj is all about working with clients in a way that makes them feel like the bigger picture is achievable. Managing all issues, and eradicating them, Sj enjoys every moment of watching business expand, grow, and improve. Entering this realm in 2004, Sarah has worked in accountancy for almost two decades. She is ACCA and AAT qualified, making her a deeply knowledgeable and reliable person to contact should clients need anything to do with their tax or accounts. They can trust in her abilities especially because of her track record of successful outcomes. Sarah sees businesses grow due to her help, and this is the very reason why she does what she does – to help people prosper. We all knows that accounts and self-assessment tax returns can feel shrouded and overly complicated, leaving us feeling overwhelmed and deflated. However, Sarah and her company, Sj, offers a helping hand so that we can feel confident enough to continue our business endeavours, uninterrupted. Finding a balance between living her life and helping others, Sarah works around her priorities so that she can always feel refreshed and not rushed. She works from home and ensures her experience can change the way her clients see tax and accounting. For the future, Sarah is on the way to even more success in 2023 as she keeps improving her services. She has achieved so much even in the face of adversity, with Covid-19 having a major impact on every sector. Now, with the cost of living crisis, Sarah tells us more about how she feels about her clients’ developments. She says, “Budgeting and forward planning with the current climate is very important and I am here to assist my clients as much as they need. I always try and encourage my clients to get their tax information to me as early as possible so that I can give them as much warning as possible of any tax liabilities that may arise to avoid any nasty surprises close to the payment deadline. Cash flow at moment is crucial to the survival of small businesses.” 2023 will be Sarah’s year, as she continues to nourish her clients and their businesses – no matter their size or capacity. This dedication to the positive client experience says a lot about Sarah. She utilised other professionals’ experience and know-how, but she is the key to Sj’s victory. We are happy to present Sarah, and Sj, with the title of Best Emerging Tax & Accounting Practice – South West. Sarah is always evolving and improving her services so that we can feel safe, secure, and in good hands. If you have any queries or requests, contact Sarah from Sj Accounting today. Contact: Sarah Potter Company: Sj Accounting Web Address: https://sj-accounting.co.uk/ “I hope to continue to grow at a steady pace but only to a point whereby the quality of service that I provide to my existing clients is not jeopardised.”
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