Welsh Enterprise Awards 2021

5 | Welsh Enterprise Awards 2021 Offering customers a choice like no other, Tradeprices Bathrooms has revolutionised the bathroom market. Through innovate business decisions and an outstanding knowledge of the market, Tradeprices Bathrooms offer exceptionally made bathrooms at an affordable price to suit anyone’s budget, whilst maintaining the high-quality products and customer service the business is renowned for. To find out more, we spoke to Gavin Smith about the business’s journey to success through extraordinary innovation. To say this business has changed the market would be an understatement. Tradeprices Bathrooms don’t focus on the product- they focus on the customer. There is no better example of this than giving the customer complete autonomy over the choice of design, layout and every iota of detail fully in the customer’s control. Telling us more about this revolutionary innovation, Gavin states “We want the customer to have the power to do this rather than being stuck with whatever benefits the company they wish to choose from. We want the customer to have complete control over what they imagine their bathroom to be.” Being solely based online, Tradeprices Bathrooms are familiar with having to adapt business practices and products for the benefit of the customer, but like numerous businesses, one challenge in particular was the COVID-19 pandemic. With the effects of the pandemic in mind, the business refused to settle for mediocrity- instead striving to maintain lead over competition by working with our distribution companies on new ranges and colours, despite factories and manufacturing companies being closed. In addition to this, Gavin makes clear that the future is bright for the business, adamant that the niche of the business is a key opportunity for growth. “The future is very bright for us, we have found a niche in the market that we fit very comfortably in. We are always working towards making things even better for the customer. We are currently trialling free delivery UK wide which will help our customers even more with tighter budgets.” If not, we also include free gifts to alleviate any delivery charge, so we always have the customer at the forefront of what we do. Ultimately, with a rising – and overwhelmingly positive - reputation, Tradeprices Bathrooms is Bathroom Supply Company of the Year 2021 putting Wales on the map- changing the market not only nationally, but throughout the UK with a clear niche that sets the business apart from the rest. Working with the Welsh Government to utilise the National Kickstart Scheme, the business continues to strengthen and give opportunities for talent to be showcased. Being the business’s 5th award in 2 years and as recently as last week being recognised as the 9th fastest growing online company in 2021, Gavin would like to thank the team, telling us “I would just like the team, John and our new recruit Claire have been fantastic., and huge thanks to our Finance Director and my wife Tracy. This is showing our customers and the industry that Tradeprices is here to stay. With all of this in mind, there is no business more deserving of this award and recognition. Company: Tradeprices Bathrooms Address: N7 - N8 Cardiff Bay Business Centre, Lewis Road , Cardiff , CF24 5EJ Phone number: 02922679749 Website: www.tradeprices.com Aug21547