Welsh Enterprise Awards 2025/ 10 Best Bespoke Private Guided Tours Business 2025 – North Wales With a rich history, ancient language, and diverse culture, Wales is a country that never ceases to impress, amaze, and captivate travellers – whether visiting for the first time or the hundredth. From its spectacular slate quarries and magnificent mountains to its brilliant beaches and picturesque coastlines, the region is a treasure trove of attractions for tourists seeking adventure, culture, and natural beauty. Showcasing this spectacular landscape is Vale Guided Tours, a leading provider of bespoke private guided tours for visitors to North Wales and beyond. We spoke with Owner Peter Vale below, as Vale Guided Tours is named in the Welsh Enterprise Awards 2025. Since 2023, Vale Guided Tours has delivered private guided tours of North Wales and beyond, instilling memories that will last a lifetime in the hearts of tourists from around the world. The company is renowned for delivering handcrafted itineraries that meet – and often exceed – the expectations of its clientele, as well as those of the clients entrusted in its care by leading tour operators and travel agents worldwide. Vale Guided Tours serves a diverse clientele, primarily catering to couples, families, and solo travellers. Whether a guest is spending a day ashore whilst their cruise ship calls at the local port, exploring North Wales and Eryri whilst staying locally, or stopping in as they journey even further afield, Vale Guided Tours meets them with the same dedication to exceptional service that has come to define its brand. Tourists can choose from a selection of predesigned tours or cherry-pick locations they wish to visit before designing their own bespoke itinerary with Vale Guided Tours, subject to availability. Each tour offers guests a full day of curated exploration with a professional driver and plenty of time for refreshments, photograph stops, and detours for hidden gems along the way, immersing guests in the blend of natural beauty, historical richness, and local charm that runs through North Wales. Vale Guided Tours offers a variety of destinations for itinerary creation, catering to a wide range of tourism preferences. From following the region’s railway heritage trail and exploring Edward I’s castles to wandering around verdant gardens and stately homes and discovering the serenity of Eryri’s myriad trails, waterfalls, and lakes, Vale Guided Tours offers something for everyone. Every tour is truly first-class, as guests travel in comfort and style with Vale Guided Tours’ premium eight-seater Mercedes-Benz V-Class. The luxury MPV offers spacious seating and generous luggage room, climate control, and smooth ride quality, ensuring that every journey is as seamless as it is unforgettable. With consistency strongly emphasised across the business, every tour at Vale Guided Tours begins with the client being collected – either from their ship, hotel, or accommodation for a full-day bespoke private tour, or from an airport, train station, or accommodation of choice for a transfer tour. Upon the tour’s completion, guests are returned to their desired drop off location, ensuring that they arrive on time for any sailing, time departures, or dinner reservation plans they may have. This high calibre of service is precisely what enables Vale Guided Tours to stand out in an industry saturated with tour operators. Vale Guided Tours uses experienced and qualified guides, carefully finetunes its tours to accommodate for its clients’ needs, and shows the utmost attentiveness and respect to its guests. From the meticulous research and local knowledge behind each tour to the delicious Welsh cakes and humorous delivery weaved throughout, Vale Guided Tours strives to help guests make memories that last a lifetime, wherever they explore. Ultimately, Vale Guided Tours strives to showcase the beauty of North Wales with tourists from around the world, through luxurious tours that are as thoughtful and tailored as they are immersive and awe-inspiring. The company has successfully established itself as a representative of the region, earning itself rightful recognition as North Wales’s Best Bespoke Private Guided Tours Business 2025. To book a trip with Vale Guided Tours and see all that North Wales has to offer, visit the company’s website today. “Be prepared to be bombarded by the sounds, smells, sights, and beauty you’ll encounter with each turn along one of the many twisting roads we’ll navigate – passing through quaint villages or stopping for a well-deserved Welsh cake and a cup of tea to give you time to process and enjoy what you are seeing,” Peter announced. “We’re passionate, and we hope you are too!” Contact: Peter Vale Company: Vale Guided Tours Web Address: www.valeguidedtours.co.uk
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