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Category: Business Advice

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Predictive Analytics in CRM: Leveraging Data Science for Customer Behavior PredictionBusiness Advice25th January 2024Predictive Analytics in CRM: Leveraging Data Science for Customer Behavior Prediction

In the dynamic world of modern business, Customer Relationship Management (CRM) has evolved beyond a mere tool for managing customer interactions. CRM has transformed into a key player, harnessing the power of data science and predictive analytics to not just

SMS Marketing Strategy: 7 Tips for Writing High Converting SMS Marketing CopyBusiness Advice25th January 2024SMS Marketing Strategy: 7 Tips for Writing High Converting SMS Marketing Copy

SMS marketing is something that most of us have become accustomed to. Our phone will ping, and we’ll find we have a message advertising a deal or item that we might enjoy. Whether we like these messages or not, they are effective. How often have you ordered

How Small Businesses Can Enhance Their Returns Process in 2024Business Advice16th January 2024How Small Businesses Can Enhance Their Returns Process in 2024

Since the holidays are over, small UK businesses are bracing for over 18% of all products to be returned. To strengthen the returns processes in 2024, businesses should prioritise transparent communication of return policies, emphasising clear timeframes and c

How to Stop Your Company being Used as a ‘Salary Springboard’Business Advice16th January 2024How to Stop Your Company being Used as a ‘Salary Springboard’

Bringing on a new employee is no small feat for a small firm. The decision to make the hire in the first place can require serious justification and paperwork, let alone the actual onboarding process.

How to Kickstart 2024 by Expanding Your Business NetworkBusiness Advice12th January 2024How to Kickstart 2024 by Expanding Your Business Network

Is 2024 a good year to start a business? How do you connect with like-minded individuals to build your business network? More importantly, how do you keep your professional network firmly engaged?

Roman Semiokhin – The Differences and Similarities Between CSR and ESGBusiness Advice5th January 2024Roman Semiokhin – The Differences and Similarities Between CSR and ESG

Serial investor and philanthropist Roman Semiokhin is an experienced entrepreneur with an in-depth understanding of the tech industry. In Cyprus, Mr Semiokhin has harnessed the latest research and state-of-the-art technology in his mission to create an innovat

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