Category: Business Advice

Businesses measure sales, margins, costs and cash flow with increasing scrutiny. So why does marketing still get away with reporting impressions, engagement and website traffic? Here, Paul Houston, co-founder of Catalyst Marketing Agency, argues that SMEs need

Selling directly to customers offers many advantages for companies, especially small or medium-sized ones. But there are many factors to consider.

The backpack that has carried your laptop since the start of the business works fine on the train. Now the business is taking you into a bank, a buyer’s boardroom and an investor’s office, and the backpack does not fit those rooms. A founder’

Why Everyday Business Essentials Deserve More Attention For small and medium-sized enterprises (SMEs), sustainable growth often depends on getting the fundamentals right. While business owners naturally focus on sales, customer relationships and strategic inve

The modern business landscape is complicated, especially for ambitious SME retailers and e-commerce brands looking to expand internationally. They’re under increasing pressure to stay on top of the latest trends while keeping pace with competitors and achiev

So, you’ve just rung the bell on your first million. Congrats! After a series of long days, difficult decisions, and wondering if anyone would actually buy what you’re building, you finally have proof that your business works. Customers are coming in and m

New research from global financial technology company SumUp reveals what really matters to customers when booking beauty appointments, and it turns out finding the lowest price isn’t high on the list.

As projects become increasingly complex, project managers are under greater pressure to meet timelines while balancing tight budgets, resource constraints, changing client expectations, and shifting priorities. However, project timelines can be significantly i

A small sale is most secure in the minutes after the customer agrees to buy, and a virtual terminal lets an entrepreneur collect payment inside that window. A conversation that ends with a promise to send an invoice gives the customer a week to reconsider or s

A shop, café or takeaway downstairs with a flat upstairs is a familiar setup for small business owners and landlords. What is less obvious is that the two units may share a single water supply. Wave Utilities, a water retailer, notes that a business in

For aspiring business owners, the fear of entrepreneurship often shows up right when decisions stop being theoretical and start carrying real consequences. Startup anxiety isn't a character flaw; it's the mind reacting to uncertainty, visibility, and the press

Small and medium enterprises in the food sector face constant pressure to adopt greener business habits. Modern customers actively seek out environmentally responsible cafes, pubs, and restaurants when choosing where to dine. However, busy owners rarely have s