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Category: Business Advice

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Should Pet Policies be Revised at Work?Business Advice29th April 2022Should Pet Policies be Revised at Work?

The question of whether or not to consider our canine companions may seem totally at odds with a traditional, capitalist structure, but with accepted ways of working being completely turned on its head since Covid, businesses must think out of the box when it

Is a Business Overdraft or Line of Credit Better than a Credit Card?Business Advice25th April 2022Is a Business Overdraft or Line of Credit Better than a Credit Card?

Whilst they’re hardly a new financial product, overdrafts and line of credits are an increasingly common form of alternative borrowing. Perhaps because of the stringent requirements to take out a bank loan for small businesses, dipping into some credit is se

Unlocking a Consistent Path to Purchase in the Wake of SCABusiness Advice22nd April 2022Unlocking a Consistent Path to Purchase in the Wake of SCA

Here, we explore the importance of a consistent path to purchase and why the checkout is the most significant step for your business’ ecommerce store.

What is Growth Marketing and How Can You Become A Growth Marketer?Business Advice22nd April 2022What is Growth Marketing and How Can You Become A Growth Marketer?

Growth marketing is a data-driven approach to marketing that focuses on achieving sustainable growth for a business.

5 of the Best Easter Campaigns & How You Can Learn From ThemBusiness Advice8th April 20225 of the Best Easter Campaigns & How You Can Learn From Them

With Easter just around the corner, we’re sure to be bombarded from all angles with Easter-themed ad campaigns. With companies in every industry trying to work out a way to capitalise on the holiday, we’ve seen Easter-themed marketing campaigns promoting j

7 Benefits to Offer EmployeesBusiness Advice6th April 20227 Benefits to Offer Employees

Employers often offer a plethora of key benefits to their employees in order to keep them happy, healthy, and productive.

What Makes Good UI Design and How to Implement ItBusiness Advice5th April 2022What Makes Good UI Design and How to Implement It

UI design can make your eCommerce site the digital equivalent of a high-end boutique, captivating customers with a streamlined and attractive journey to conversion. Read on to learn more about great UI design, and how to implement it on your site.

The Importance of Green Sustainability for SMEs: A Digital PerspectiveBusiness Advice4th April 2022The Importance of Green Sustainability for SMEs: A Digital Perspective

Here, Randeep Sanghera, Head of Sustainability at IONOS offers advice to SMEs to help them on their own sustainability journey, breaking down the importance of going green, and how they can achieve this through technological solutions.

What is CRM, and how could it help your company?Business Advice31st March 2022What is CRM, and how could it help your company?

If you have found yourself wondering what CRM is, how it could benefit your business, this guide is here to help. Let’s take a look at some examples of the types of CRM you could use to improve the effectiveness of your current customer relations strategies.

5 Ways You Can Achieve Greater Success In Your Next EventBusiness Advice29th March 20225 Ways You Can Achieve Greater Success In Your Next Event

Event planning is a complicated process; therefore, it will be tough to come up with a successful event if you are new in this industry. Many activities are involved in the process, like research, planning, coordination, and advertising through pop-out banners

Omnichannel Customer Service: How to be Accessible to Customers on Multiple ChannelsBusiness Advice25th March 2022Omnichannel Customer Service: How to be Accessible to Customers on Multiple Channels
7 Data-Driven Metrics to Measure The Effectiveness of Your Lead Generation CampaignsBusiness Advice25th March 20227 Data-Driven Metrics to Measure The Effectiveness of Your Lead Generation Campaigns

Measurability is key. Whether you want to gauge your first successes in business or are looking to scale up, having data-driven results to back up your ambitions will make the path ahead of you infinitely easier to navigate.

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