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Category: Business Advice

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7 Data-Driven Metrics to Measure The Effectiveness of Your Lead Generation CampaignsBusiness Advice25th March 20227 Data-Driven Metrics to Measure The Effectiveness of Your Lead Generation Campaigns

Measurability is key. Whether you want to gauge your first successes in business or are looking to scale up, having data-driven results to back up your ambitions will make the path ahead of you infinitely easier to navigate.

Why the 4-Day Working Week is no ‘Magic Bullet’Business Advice22nd March 2022Why the 4-Day Working Week is no ‘Magic Bullet’

There has been much talk of a 4-day working week. In this article, CharlieHR discusses how a 4-day workweek could help some companies, and what their findings were when the company tried it themselves.

3 Reasons Why Closing Shop Doors Doesn’t Mean Killing Off Your Customer ExperiencesBusiness Advice22nd March 20223 Reasons Why Closing Shop Doors Doesn’t Mean Killing Off Your Customer Experiences

If there’s one thing the pandemic taught us, it’s that an online presence is arguably more important than an in-store one for retailers. Here, customer service expert Kura discusses why businesses closing physical spaces shouldn’t mean diminished custome

5 Reasons Why You Need Digital PR In Your Brand StrategyBusiness Advice15th March 20225 Reasons Why You Need Digital PR In Your Brand Strategy

Digital PR is one of the most efficient ways to earn links and credibility from authoritative high-tier and niche-relevant media publications. It is used in digital marketing strategies to build an online presence in creative ways. Creating a voice for your br

Crunch Time: Take Your B2B Business Launch To The Next LevelBusiness Advice10th March 2022Crunch Time: Take Your B2B Business Launch To The Next Level

Launching a business isn’t as simple as selecting a product or service to sell and launching a website - especially for B2B brands. Discover more here.

How Small to Medium Media Companies Can Avoid DefamationBusiness Advice9th March 2022How Small to Medium Media Companies Can Avoid Defamation

Defamation can considerably impact a business, especially small to medium media companies. In this article, we’re going to discuss how small to medium media companies can avoid defamation.

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