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Beyond the Logo: Unravelling the Impact of Branding on Business SuccessBusiness Advice28th May 2024Beyond the Logo: Unravelling the Impact of Branding on Business Success

‘Branding’ is the process of creating a unique identity and image for your business that distinguishes it from competitors and helps attract and retain customers.

Email Marketing Performs Seven Times Better Than Social MediaBusiness Advice28th May 2024Email Marketing Performs Seven Times Better Than Social Media

Brands are expected to spend £200 billion on social media marketing in 2024 to fight for consumers’ attention.

What You Need to Know to Become an SEO ExpertNews24th May 2024What You Need to Know to Become an SEO Expert

The digital landscape is dominated by Search Engine Optimization (SEO). Getting visibility for your content is the most critical aspect of any marketing strategy and crucial to any business plan in general. Learning the fundamentals is accessible thanks to pro

Ease The Load: Five Ways AI Can Assist Your Startup Or Small BusinessNews23rd May 2024Ease The Load: Five Ways AI Can Assist Your Startup Or Small Business

Over half of small business owners have experienced poor mental health, confessing that running their own business has jeopardised their wellbeing. However, harnessing AI effectively can significantly alleviate stress, and yield substantial time and cost savin

Behavioural Interviewing: Evaluating A Candidate’s Soft SkillsBusiness Advice21st May 2024Behavioural Interviewing: Evaluating A Candidate’s Soft Skills

Behavioural interviewing is a strategic approach to hiring that focuses on a candidate’s past behaviour in specific situations to predict their future performance.

Software Architecture Patterns: How do you Choose the Best Option for your Project?News20th May 2024Software Architecture Patterns: How do you Choose the Best Option for your Project?

Choosing software architecture is one of the first steps in software development. It is the foundation that will define how all components of your project will interact with each other and how it will perform in the future.

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