Category: Technology

Data is the contemporary business world’s driving force, helping companies gain a competitive edge and increase sales and revenue. Many B2B businesses need firmographics, but if you offer SaaS, PaaS, IaaS, or another on-demand service? Then technographic dat

If you're a business owner, there’s so much on your mind: revenue, customers, and employees take up most of your time. But one crucial thing that's often overlooked is security. With new legislation such as the GDPR, data security is as important as ever, an

Data tracking is used by online businesses to advertise with precision to boost profits. By using data tracking, businesses can target adverts toward the people most likely to buy their products or services. However, Google is intending to scrap the cookies th

This handy guide explains the importance of digital transformation for SMEs. Learn how to make crucial changes in your business processes and see results.

Avidety, a company that has made a name for itself by earning the award for being the ‘Best Specialist Electricity Distribution and Refurbishment Construction Company’ in 2022 for United Kingdom.

Many businesses, including SMEs, often have a number of "cybersecurity blind spots" which can render even the best solutions money can buy powerless in the face of a serious attack.

It’s easy to understand why you’re hearing more and more about small businesses adopting cloud computing. Remote workforce is one of the strongest reasons why you should think about moving to the cloud.

Intellidocs is a new-era project and document management platform, built by industry professionals for industry professionals.

New research from IONOS has found that just under two thirds of SMEs find digitalisation useful for revenue growth, and nearly three-quarters of those asked find it useful for winning new customers.

If there’s one thing the pandemic taught us, it’s that an online presence is arguably more important than an in-store one for retailers. Here, customer service expert Kura discusses why businesses closing physical spaces shouldn’t mean diminished custome

There’s no doubt about it, engaging with your customers using their mobiles is the future of customer retention and conversion. With 83.72% of people worldwide now owning some kind of smartphone, the audience for your mobile presence is huge.

Artificial Intelligence (AI) has integrated well into our daily lives. Even when we're unaware, a lot of our movements and actions are affected by this modern technology.