Category: Technology

The most successful PPC landing pages all share five important features. Each of these are used to encourage the audience to a call to action that leads to conversions again and again. Landing pages need to be well thought out so that they don’t simply grab

SMS marketing is something your business should consider, as text message marketing campaigns have an average open rate of 98%. It can have a significant role in eCommerce customer acquisition as long as you know how to properly utilize it.

Working towards smarter business operations should be a priority for SMEs and thanks to advancements in technology, there are plenty of ways that businesses can streamline. Looking at the role of the warehouse in a business’s operations, we’ll identify som

More and more people are staying at home. Many have lost jobs and are searching for new opportunities, and almost all have more time to spend online. This spike in demand has led to many websites scrambling to provide quality service to visitors. Here’s wher

Improving efficiency across your business requires that you investigate each aspect of it and look for areas where you could be performing better.

IT support in the modern corporation or company has become nothing short of essential, and that means that the decision makers need to understand the various components that make up a solid IT support strategy. Here are 8 basic IT support skills that your comp

Drones — or unmanned aerial vehicles (UAVs) — are quickly gaining traction amongst both individuals and major companies. Just two years ago, the market worth of UAVs was only $14.1 billion. Now, experts predict it will reach $43 billion in the next four ye

People often overlook the effectiveness of marketing a brand through email signatures. However, they are an effective marketing tool that can achieve both networking and brand-identity building at the same time, helping customers pin good service to a recognis

Having a small company doesn’t mean that you can’t compete with bigger businesses; you just need to be aware of the ways to promote your small business online. There are many resources and online tools that you can use to achieve this – including this gu

Do you consider SEO and Website Design as two separate elements of your website? You shouldn’t. There is no point developing a slick website if nobody will be able to find the site online, and with over 1.2 billion websites on the internet, it can be hard fo

Many businesses may think that page load speeds are not very important, and why would they in the world of fast broadband? However, Google ranks websites with faster load speeds higher in their search rankings, which in turn can instantly boost sales. Here are

Today, weathering the storm of the Coronavirus pandemic will naturally take first priority across the tech sector, and indeed all businesses across the economy. However, I urge industry leaders not to forget the underlying challenges that are continuing to sti