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Category: Business Advice

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Plugging Security Gaps with AI without Creating Additional RiskBusiness Advice12th September 2024Plugging Security Gaps with AI without Creating Additional Risk

AI has the potential to transform every aspect of business, from security to productivity. Yet companies’ headlong, unmanaged, rush to exploit innovation is creating unknown and understood risks that require urgent oversight, argues Mark Grindey, CEO, Zeus C

The Importance of MFA in Safeguarding Your Business AssetsBusiness Advice5th September 2024The Importance of MFA in Safeguarding Your Business Assets

Businesses across all sectors and specialisms are growing increasingly concerned about the rising threat of cybercrime and data breaches. Not only are cyber attacks becoming more sophisticated, but they can have devastating consequences, leaving businesses’

Disrupt or Be Disrupted: Why SMEs Must Embrace Change to ThriveBusiness Advice29th August 2024Disrupt or Be Disrupted: Why SMEs Must Embrace Change to Thrive

Helen Steel is the Managing Director at Streamlion Consulting. The Berkshire-based business helps SMEs apply for start-up financing and grant applications, while providing scale-up advice and a pathway to success. Helen discusses the need for companies to be d

Enhancing the Customer Journey on Your Business WebsiteBusiness Advice23rd August 2024Enhancing the Customer Journey on Your Business Website

Are customers arriving at your website, then mysteriously vanishing? As well as damaging your search engine ranking, it can cost you valuable leads and conversions. It is usually an indicator that the customer journey on your website is not up to scratch. Read

Use IoT to Centralise Customer InsightsBusiness Advice21st August 2024Use IoT to Centralise Customer Insights

The Internet is a well-known concept that you must be familiar with, but what about the Internet of Things (IoT)? It's not a brand new technology, but it recently started flourishing thanks to its numerous use cases.  One of the most useful applications of Io

Is Your Marketing Strategy Making the Most of Your Data?Business Advice19th August 2024Is Your Marketing Strategy Making the Most of Your Data?

With data more important than ever before, and Google’s phase out of third-party cookies forcing many to rethink their entire data collection strategies, how can you ensure your business is continuing to leverage data for marketing success?

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